SAMA's 2012 Annual Conference: Strategic Customer Management

San Diego, CA — www.strategicaccounts.org

Critical reflection of your organizational priorities and your top customers’ strategic goals will lead you to your next corporate and competitive growth initiatives.  Which strategies, capabilities and customer engagements will best enable your firm to realize its enterprise potential for sustainable, profitable growth?

Join us in San Diego and examine these critical areas of growth opportunity with SAMA’s strategic account management thought-leaders and leading SAM organizations:

• SAM on the CEO Agenda | Executive sponsorship
• Customer wallet share | Services and solutions | Business model innovation | Sustainability
• Transformation of the SAM organization | Industry verticals | Mergers & acquisitions
• Globalization | Geographic priorities | Channel partner management