Boosting Business Results

Fletcher/CSI Healthcare Strategies provides a breadth of services aimed at optimizing and growing portfolio revenues by obtaining in-depth insight and analysis into forthcoming market changes, analyzing the affects that these events will have on your market initiatives and make recommendations on a course of action you should consider taking to protect or build market share.

Fletcher/CSI Healthcare Strategies services consist of customized client specific consulting and research engagements including:

Research Methodology

Fletcher/CSI Healthcare data collection and analysis methodology relies on intensive primary and secondary data collection followed by a thorough analysis of all data collected.

One essential aspect of the Fletcher/CSI Healthcare global methodology is our ability to identify and interview key decision-makers, influencers, and knowledgeable informants who provide accurate data. Primary data sources account for the majority of all our information.

Key to the accuracy of our studies is our multiple contact strategies with crucial individuals both within and outside the competitor environment. This approach allows us to cross-verify the data we collect and creates a basis for comprehensive analysis. Our analytical process collects and transforms scientific, clinical, market and industry data into actionable strategic insight into your competitors' activities.

Flexible Service Options Tailored to Meet Your Needs

• Customized Studies
  Fletcher/CSI provides customized studies on issues most critical to your success. Whether you need information on specific competitors or therapeutic areas, our studies range from researching ongoing clinical trials to life cycle continuation strategies. Our specially designed studies allow you to acquire critical competitor and market knowledge-centered on key topics that are of most concern to you.
• Competitor Monitoring Research
  Interested in monitoring your competitor's activities on an ongoing basis? Fletcher/CSI's dedicated team of experts is ready to serve. Our approach allows you to rest easy, knowing an early warning system is in place that helps you anticipate competitor moves, allowing you to set forth winning strategies.
• Ad-hoc Research
  Fletcher/CSI can provide you with answers to ad-hoc questions as they arise. Whether you require in-depth analytical analysis of specific market segments, clinical trial activities, or are under the gun to get answers to immediate questions, your dedicated Fletcher/CSI research team is there to ensure you receive the intelligence you need when you need it.

Research issues can range from clinical trial analysis to life cycle continuation plans.
Sample studies include:

• Clinical trial development plans /protocols/trial results
• Regulatory filing status and anticipated launch dates (U.S. and global)
• Formulary approval and managed care initiatives
• Marketing/licensing and partner alliances
• Marketing messages and activities, such as conference presentations, OL development, CME, detail messages, DTC campaigns
• Sales force size, structure, product positioning and physician targeting
• Monitoring physician reaction to new product introductions, new formulations and indications, new delivery devices and new clinical trial results
• Life cycle strategies, such as new formulations, indications, and delivery mechanisms

Manufacturing issues, such as plant expansion plans and plant shutdowns, which may result in threats or opportunities.

Ready to Serve

Fletcher/CSI can to do all this and more. We are ready and eager to go beyond your expectations. Our skilled professionals can help deliver the competitive services and solutions you need to push your business results to their highest levels.